Email is the perfect chance to talk directly to your customers – so don’t waste it. We’ll help you craft email marketing campaigns that will connect with your audience and deliver value.
Customer Data Management
Email campaigns have to start with the person at the other end of the inbox. Audience segmentation is key to avoiding the junk folder, so we refine our targeting meticulously.
Creative & Copy
Don’t want your emails to end up in the bin? Then they need to engage your audience, from the subject line to every image. An email is only as good as its content, so we’ll help you make the content great.
Our job isn’t finished until your email campaigns have been successfully delivered. We’ll make sure you’re using the right email marketing platform, collecting the right data points, communicating with the right frequency and more.
HOW OUR EMAIL MARKETING
SERVICES CAN HELP YOU
There are a million decisions to make in email marketing. Frequency, technology, segmentation, database management, messaging, testing, measurement – a lot goes into every email marketing campaign.
We’ll help you make the right choices, all while integrating email with other marketing channels for maximum impact.
What we do
- CRM audience strategy
- Template design / copy
- Execution strategy
- Measurement plans
- Strategic consultancy
Why We Do It
- 10 years email experience
- Technology agnostic
- Audience led
- Integrated approach
- Consultancy or hands-on
Lindsay DochertyHead Of Loyalty & Customer Insight - Dobbies Garden Centres
“We’re really enjoying our partnership with PK. Together we’re working to introduce new ways of reaching our customers across channel. Customer experience is key for us and we’re excited to explore new ways to test further improvements.”
George Roscoe GowlandAcquisition Marketing - Waldo Contacts
“After my training with Marcus, I was able to pick up new digital marketing skills that are fundamental to my day-to-day. Not only was I helped to understand what is important for the successful running of our accounts, but I also know why these things are important as well.”
Alicja SliwinskaHead of E-commerce - Golden Tours
“The transition from an in-house team to an agency was extremely smooth with PK. Their knowledge and expertise in the area of paid search has been extremely beneficial to our business”
Zoe BertaliCo-founder - The Refinery
“Working with PK was amazing. The workshops, brand guidelines and strategy plan really helped mould our internal digital framework and processes. The knowledge PK passed on was priceless. Myself and The Refinery Crew are enjoying putting all we have learnt to the test!”
Russell McAthyCEO - Cubed Attribution
“Combining quality and experience in paid media, SEO, direct mail and account management - the guys at Prospect Knight are taking a new approach to the agency model. With their skills, I'm super excited to see how they forge a new path in the marketing landscape”
Nikki ThomasProduct Owner - Hult Int'l Business School
“Prospect Knight was my first call when looking for support from tech, content and analytics specialists in marketing. If you want experts that are more concerned with your success than billings you need look no further!”
Natasha PainterSnr. Digital Marketing Manager - Jigsaw Clothing
“PK not only solved an in-house resource/skills shortage over our most important trading period, but they also identified opportunities across Paid Search and Shopping that have left a long-lasting legacy.”